We love pairing flavors to their best advantage. Here are our previous pairing recommendations, with a new one below for potato chip lovers:
When you reach for a bag of chips to go with your sandwich, did you ever wonder which flavor of potato chips pairs best with your BLT or your ham sandwich?
Probably not. But get ready for a consciousness-raising:
The Herr’s flavor development team created these potato chip pairing guidelines for a variety of popular sandwiches.
“You’ve got a sandwich, and you’re staring at a rack of chip flavors, but which one do you choose?” said Pete Graziano, Herr’s Research & Development Manager and Corporate Chef. “It’s not always an easy decision.”
Some pairings, like a ham sandwich and salt and vinegar chips, are all about contrast, while others, like tuna fish and Old Bay chips, are more complementary.
Despite the pressure of picking the right crunchy snack, there are no wrong choices.
“In the end, just like wine-and-food pairings, it’s really all about your personal preference,” said Graziano. “But the right combination, with similar tastes and perfectly balanced flavor profiles, can make the difference between a good lunch and a great one.”
PICK YOUR SANDWICH, PICK YOUR CHIPS
 How do you pair beer styles with pizza toppings (photo courtesy Bowery Street).
SANDWICH: Bologna & Cheese
Italian Sandwich (Hero, Sub, Etc.)
SANDWICH: Roast Beef